Nate Bolt, co-author of Remote Research, will show you how to design and conduct remote research studies with little more than a phone and a laptop. Nate will walk you through several real-life examples, where remote testing worked, and a couple where it didn't go as planned. You'll see the pros and cons of using this method in useful examples of remote testing from Nate's work with Habbo, Intuit, Blurb, and Sony.
With remote usability studies, you can interact with your users quickly, cheaply, and immediately. You get the opportunity to observe users in an authentic context: at their computers, using their devices, doing their work. And here's one of the hidden gems in this seminar—Nate shows you his ideas on intercepting participants. You'll observe users at the exact moment they're actually doing the tasks you're interested in observing.
So ditch your tried and true lab testing techniques? Absolutely not! Nate will show you hybrid approaches that combine remote testing with your traditional methods.
There are plenty of remote tools available in the marketplace, all of which promise easy and effective usability testing. So how do you know which ones deliver on that promise? And how do you choose? Choosing the wrong tool will assuredly make your work a lot harder. Nate played a big role in creating the first moderated remote user research software, Ethnio, but he knows 'em all! Nate will talk about Usabilla, Loop11, Verify, and PlainFrame just to name a few. He'll help you confidently choose the right tools for your organization, and even mix 'n' match with current practices you already use.
Nate will answer your questions and offer some strategies to consider. This seminar is sure to give you valuable tips to use right away.